At Bobby, we celebrate the authentic you, inside and out. Enter “Be You”, our social responsibility campaign.
Be You is an initiative that honours and supports individuality and the importance of being present, mindful and open about our mental health and wellbeing. Through Be You, with every Bobby piece sold, we donate proceeds to mental health charities.
Be You reinforces our commitment to social consciousness, ethical practices and making tomorrow brighter for everyone.
In creating Be You, our desire is to create an open and honest dialogue about our fears, dreams and what it means to be true to yourself every single day, with the goal of raising awareness and supporting ongoing conversations around the importance of mental health.
To achieve this, we have joined forces with a group of inspiring and fascinating people who live authentically and embody our Bobby brand values: Be free to be yourself, empower yourself, love yourself.
Be free. Be limitless. Be mindful. Be You.
IN CONVERSATION | SOPHIA OBOSHI LARYEA
Aussie Model and Dancer.
‘Stop straightening your hair. Today. Because it’s beautiful.’
Sophia Oboshi Laryea is the epitome of strength, beauty and grace. Her energy; determined and fierce is one that can fill a space with just one look. Watch with us (in awe) as our gal talks self-reflection and people of inspiration. She can dance too…
Sophia wears the No. 2
IN CONVERSATION | BOBBY CLARK
Scottish Artist and Photographer.
‘There’s such an emphasis on “finding it”, it can actually stop people from discovering what “it” is.’
Bobby Clark has one of those homes that you feel inspired by as soon as you step through the door. It is a true and honest representation of everything Bobby embodies as an artist. Bobby's strength as a woman, her hilarious wit and her fabulous 'colour palette for life' are just a few of the many endearing traits that make her the energising and motivational woman that she is today.
Bobby wears the No. 2
IN CONVERSATION | JENNA HOLMES
Creator of Plant Mama.
‘When I feel really overwhelmed, I just need to get out.’
Jenna is the creator, the mama, and the all-around cool chick behind the ever-evolving plant-jungle-eye-candy, dreamy account of @plantmama_. Her energy is infectious, one of those people you just want to sit down with over a glass of wine and chat about life. Her groovy tunes and good vibes are just a taste of the strong, determined woman that Jenna is - a true inspiration from beginning to end. A gal from the bush who shows how being true to yourself can reward you more than you ever knew.
Jenna wears the No. 4 and No. 2 Baby
GRACE QUEALY TALKS MENTAL HEALTH
In the lead up to International Women’s Day.
‘I wanted to be something, I didn't really know how to be.’
In celebration of International Women's Day, we joined forces with Aussie actress and beauty Grace Quealy. In conversation with Bobby, Grace shed light on her own personal struggles with mental health and self-discovery, leaving us in awe of her strength and growth within one of the most mentally taxing industries. Grace's honesty and emphasis on connection and giving support to one another is both infectious and inspiring.
Grace wears the No. 2, No. 4, No. 11, No. 14
British Dancer and Choreographer.
Sophia wears the No. 2 and No. 4
IN MOVEMENT | NATASHA KUSEN
Australian Ballet Dancer.
Natasha wears the No. 3